So you'd like to be a male escort, or maybe you already are, but you are having issues with marketing or want to "up" your marketing.
(Trans escorts I am going to also speak to you at the end of this article, I begin with the guys because I find it can actually be a little more difficult for them to enter the field)
I am often asked by male escorts, to put them to work for me, or what steps they need to take to escort. I am asked more lately how to market to be a straight male escort, which is even trickier depending on your demographic, where you are located and the age group of ladies you wish to appeal to.
Being a male for male escort is somewhat of an easier task. Honestly from the market here in Atlanta and the market back home in Baltimore, being a gay male escort or a trans escort if almost as lucrative if not more than being a female escort. I will admit from a business standpoint I have considered and still consider actually creating a gay and trans, alternative escort agency, but that is another topic , another time.
This blog is about tips and marketing.
I am going to break this down into the three groups , gay male, straight male, and trans escorts .
Marketing as a gay male escort/ or even as a "gay for pay" escort ( that means you are straight in your real life, but down to do something strange for some change lol)
Get a website !
Gay escorts are a dime a dozen in most major cities now, so be professional and able to stand out from the many others in your area.
Make sure your website is true to your personality, if you are a flamboyant, let your site reflect that,
if you are a more masculine top, be sure your site reflects that.
I have observed the gay escort ads and I do see that they are a bit more in your face, graphic and explicit than most of the female escort ads.
I get it,... however, I still believe it can be done in a classy , gentlemen's code way.
I believe the same about it as I do about female companionship, classier, higher paying clients look at your site , your words, your pictures and branding to see how classy you are.
Even in the gay market , it is important to get the best paying , safest clients. So put your best , most professional foot forward.
I know plenty of high end paying clients have the young gay thug fantasy, especially if they wish to be topped and maybe on your site you can make a second section to advertise and appeal to those types of clients. However I would not have it be my only offering.
When doing a gay male website, I think you also still have to have many of the same components for your safety as women, be sure you include a screening page.
You also should have a good amount of both professional suit pics, casual clothing pics as the sexy tight briefs that show just enough of your print pics.
IT IS OK TO HAVE A FEW, ONLY A FEW NUDE DICK PICS BUT NOT A WHOLE SITE OF THEM. remember keep it classy to get better clientele.
Marketing as the straight male.
NOW .. this is harder in alot of areas. Why? Well because men are so horny that even the most unattractive woman gets several free offers of sex per day.
So most women are a little less likely to pay for male companionship. However it is becoming a little more normal now as many older women, or even younger business women do not have the time or patience for traditional dating and relationships and are paying for added spice in their lives.
I myself have seen some gorgeous male escorts online that were I not a spoken for lady I may not mind spending some cash on..lol
In this arena it seems certain cities are better than others for it.
A few straight male escort hot spots
(SORRY GUYS ATLANTA is still a little more of a gay and trans market)
Europe in General
From what I have observed and heard through the grapevine those listed places seem to do better in terms of profiting as a male escort , if you know of anymore please feel free to message me so that I can update the list.
Now that you know the better locations lets get to the marketing
On a site where you want to appeal to ladies, I suggest you have a professional site with
wording that makes you seem very much Prince Charming but with just enough BAD BOY.
Most women want a gentleman on the surface BUT with a wild sexual beast and lots of stamina on the inside.
Women love flowers, being wined and dined, enjoying the romance first and then being swooped up and passionately made love to, or roughed up just enough to create passion not danger.
So if I were creating content for a straight male escort site I would suggest conveying this kind of mental and visual image to my prospective customers.
Also women are visual but not as visual as men, so to get to us ,and make us want to spend, we truly need to be intrigued mentally and visually.
So make sure your text is really good. Also, when marketing to women, Less dick pics, we love the tease I suggest the sexy sweatpants or exercise gear shots that show just enough dick print to be alluring.
I also strongly suggest nice suit shots, we love seeing men as both .
Lastly women like just the right amount of sensitivity and sexual brawn in a man, even one they are paying.
In this market it is very important to be true to yourself and to be you.
When hiring someone to help you with photos or web design and marketing, be sure to really have a voice and to make sure you are conveyed in the most attractive and comfortable way for you.
If you are trans male to female honey make that website as feminine, sexy and classy as you possibly can.
I see way too many trans escorts particularly here in Georgia who are making the mistake of thinking TUMBLR is a website , its a blog site,
its fine as a secondary site but it should not be your only or main site.
More importantly most of the trans sites on Tumblr that I see are porn, there is no class or elegance to it.
Most of you are BEAUTIFUL I mean some of you truly put CIS women to shame, so why not market to your fullest capability?
Get a site, become professional , market in a new way.
Make sure people respect and appreciate and are in awe of your beauty and your courage to be who you really are.
It is time trans ladies and gents to get a real site !
I'll say it again it is time for you to get a real site.
To get sexy, classy pics and most importantly to showcase yourself in a way to get TOP RATES.
Not the insane low rates I see so many trans sex workers settling for.
It is ULTRA important for you to have good screening skills , to get someone to teach you them or to have an assistant such as myself do it for you.
On your website I strongly suggest a screening form and I strongly suggest real life info collection for screening especially for trans sex workers because you are targeted so often for harm and death. Please take this advice and even if you do not pay someone like myself to build your site,
Use one of the site builder site platforms and build yourself one and be sure it has a screening form.
as I stated lots of trans workers are so truly beautiful, but your managers, pimps or just you , on your own have convinced yourself that you must take
graphic tacky pics.
NO! To improve your clientele to get the business men to get the white collar and CEO's you need to be classy and refined.
You especially as trans sex workers need to be able to fit into and blend into upscale social settings and situations if a client elects to take you out publicly and you deserve to enjoy a dinner date, an opera date, a movie date with a client same as any other sex worker!
So lets improve and make that happen, get some tuxedos if you are FTM and suits and get some nice great pics taken
if your'e MTF get some lingerie, some evening gowns, heels, invest in good hair extensions and makeup and get your great pics taken.
There are some VERY good examples on Eros and on Twitter of upscale trans-gendered sex workers I advise you to study them and to begin to network with the ones that will welcome you .
( IMPORTANT NOTE, SOCIAL MEDIA AND BLOGGING ARE IMPORTANT FOR ALL TYPES OF ESCORTS)
I am here for ALL three groups I have spoken to today!
GAY, TRANS, STRAIGHT MALE and as always my female sex work sisters.
I love what I do and I want to help everyone become the best them they can.
Please review my site and learn my rates and read all about what I can offer you.
I would love to create a website , or be your screening and booking assistant TODAY!
CEO of Taken By Storm
Some other helpful links!